AI Insights · Timothy · July 2025
Top Drawing & Coloring Apps on Unified Platform in Switzerland, Q2 2025
Discover the performance trends of the top 5 drawing and coloring apps in Switzerland during Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, the drawing and coloring app market in Switzerland showed intriguing trends across the top five applications. These insights, sourced from Sensor Tower, reveal how each app performed in terms of downloads, revenue, and active users.
Color by Number：Coloring Games from Wildlife Studios saw its weekly revenue fluctuate slightly, peaking at around $1.3K in mid-April, before settling near $1.1K by the end of June. Downloads climbed to 970 in mid-April, followed by a dip and subsequent recovery to 943 by the end of the quarter. Active users rose from 3.2K to 3.9K during this period, indicating a growing user base.
Color Pop AI - Coloring Book, published by MWM, experienced a steady revenue stream, reaching a high of $1.4K in late April. Downloads were strongest at the start of the quarter with 1K, tapering to 798 by the end. Active users remained robust, peaking at over 5K in early April, and maintaining strong figures throughout the quarter.
Coloring Games for Kids 2-6! by IDZ Digital Private Limited recorded lower figures compared to its peers, with revenue hovering around $700 in early June. Downloads were modest, peaking at 307, while active users remained stable around 1.8K throughout the quarter.
Pixel Art － Color by Number from Easybrain Ltd saw varied weekly revenue, ending at approximately $538 by late June. Downloads reached a high of 1K in mid-April, and active user numbers showed a gradual decline from 7.8K to 5.5K over the quarter.
Finally, Gallery: Coloring book & decor by BERESNEV s.r.o. maintained a modest presence with revenue peaking at $500 in late May. Downloads were relatively low, with a noticeable drop to single digits by the end of June. Active users also decreased from 511 to 344 over the quarter.
These insights provide a snapshot of the dynamic app landscape in Switzerland, reflecting user engagement and financial performance across platforms. For more detailed insights, visit Sensor Tower.
